Each season will include a recorded video lesson, paired with a homework assignment. The instructor will provide direct feedback to each student on their homework.
Session One: Starting or Optimizing Your Email Newsletter
Session Two: Setting Up Your Email Newsletter
Session Three: Creating Content for Your Email Newsletter
Session Four: Getting Subscribers
Meet the instructor
Dan Blank
Dan Blank has been helping writers develop their email newsletters for a quarter century. He has sent out his own weekly email newsletter every Friday for 20 years, and has trained thousands of writers to develop and optimize theirs.
Dan helps help writers and creators develop a human-centered approach to marketing and reaching their audience. This includes platform development, book launches, marketing plans, and all the ways that writers can ensure their writing reaches readers.
He has worked with publishers and creative organizations, assisting them in setting strategy to grow and engage their audience. These brands include: Penguin Random House, Hachette Book Group, Sesame Workshop, Workman Publishing, Abrams Books, Perseus Books Group, Writers House, The Kenyon Review, Foundry Literary + Media, Publishers Weekly, Council of Literary Magazines and Presses (CLMP), Library Journal, School Library Journal, Consortium Book Sales & Distribution, J. Walter Thompson, and many others.
Learn more about Dan on his website at WeGrowMedia.com, in his newsletter at https://danblank.substack.com, or on Instagram @DanBlank.