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11/21/2024 - Social Video Secrets: Taking Your Books to TikTok, Instagram, and Beyond

— with Jess Zafarris —

Social Video Secrets:

TAKING YOUR BOOKS TO TIKTOK, INSTAGRAM, AND BEYOND

— with Jess Zafarris —

$89.99

November 21, 2024
01:00 PM ET

Each registration comes with access to the archived version of the program and the materials for one year. You do not have to attend the live event to get a recording of the presentation.  Attendees have the ability to chat with the instructor during the live event and ask questions. This webinar is 90-minutes.

A link to the webinar presentation recording will be emailed to you as soon as possible after the live webinar. It may take 24-48 hours to process.

Enroll Now

$89.99

November 21, 2024
01:00 PM ET

Each registration comes with access to the archived version of the program and the materials for one year. You do not have to attend the live event to get a recording of the presentation. Attendees have the ability to chat with the instructor during the live event and ask questions.

A link to the webinar presentation recording will be emailed to you as soon as possible after the live webinar. It may take 24-48 hours to process.

Enroll Now

About the webinar

About the webinar

Within a few years of TikTok's meteoric rise in popularity and adoption, vertical video became core content across every social media platform, with algorithms reworking to prioritize creators and personalities who make video part of their mix.

Video-forward platforms including Instagram, TikTok and YouTube shorts—but also Facebook, X, Threads and even LinkedIn—reward users for bravely showing up on camera to share their thoughts and passions, and they all host rich, engaged and voracious communities of readers ready to discover you and your writing. In this session, discover what it takes to get started with (or improve!) your social video game, including what to post and where to reach new fans, build your platform and become an influential author.

This workshop will be interactive, with time questions and answers.  

Meet the instructor

Jess Zafarris

Jess Zafarris is the author of etymology books Words from Hell (Chamber 2023), Once Upon a Word (Rockridge Press 2020) and Useless Etymology (Chambers 2025), and a content director, editor, podcaster, event programmer, audience strategist, short story writer, game maker, educator and TikTok creator with 14 years of experience crafting quality journalism and digital content across magazines, stages, news sites, social media, newsletters, audio, and beyond.

Her TikTok channel @jesszafarris (95,000 followers) taps into the wonder of word origins, and her blog, UselessEtymology.com, has been widely cited by media and scholars alike. In 2024, she launched a popular podcast called Words Unravelled with YouTuber RobWords.

Jess has presented at conferences including the Writer’s Digest Conference and State of Social. She has been profiled in the Boston Globe, quoted in the New York Times, and interviewed on NPR, as well as appearing on dozens of podcasts including Something You Should Know and Dear Hank and John.

Read about her at jesszafarris.com, and learn about etymology at uselessetymology.com.

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