You have a polished manuscript or book proposal, and youâre ready to start pitching agents and publishers. But how do you figure out who to submit to? And how do you evaluate the quality of the agents and publishers you do find?
In this live webinar, youâll learn not only how to research agents and publishers using a variety of online resources, but also how to evaluate fit and reputation, so that you donât unwittingly end up with a schmagent or a publisher thatâs really a self-publishing service.
Some writers wonder whether they can hire out this workâto identify the right markets, put together their materials, and track responses. Although a handful of services can undertake this process for you, they rarely care about your work as much as you do. But thereâs another significant reason to do the work yourself: it represents a marvelous learning opportunity. This work increases your familiarity with the business side of writing and publishing, which in turn leads you to make better decisions for your career.
You should focus on researching and submitting your work to agents if you believe your work has some commercial potential or is a good fit for a big New York publisher because those publishers rarely accept unagented work. The same is true of some midsize publishers and prestigious independent publishers. If you canât find an agent to represent you, then youâll need to research publishers on your own who accept unagented work. Typically, youâll want to research agents and publishers at the same time to keep your process efficient. You may discover through your research, in fact, that your book is better suited to a small or independent press, rather than a big publisher.
This webinar isnât suited for
Writers who are not pitching US-based agents and publishers. If you are based in Canada, the UK, Australia, or Europe, this class might not be for you unless youâre focused on getting published in the US market. (Tip: Authors in overseas markets often believe their home market is too small, and therefore want to pitch US agents and publishers. However, itâs generally better to start in your home country first, especially if your characters, settings, and themes are tied to your home country. If your book is not culture specific, however, and you discover a US agent or publisher who you think is the perfect fit, then thereâs no harm in pitching as you would an agent or publisher in your home country.)
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Meet the instructor

Jane Friedman
Jane Friedman has spent nearly 25 years working in the book publishing industry, with a focus on author education and trend reporting. She is the editor of The Hot Sheet, the essential publishing industry newsletter for authors, and was named Publishing Commentator of the Year by Digital Book World in 2023. Her latest book is THE BUSINESS OF BEING A WRITER, SECOND EDITION (University of Chicago Press), which received a starred review from Library Journal. In addition to serving on grant panels for the National Endowment for the Arts and the Creative Work Fund, she works with organizations such as The Authors Guild to bring transparency to the business of publishing. Learn more at JaneFriedman.com
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