This webinar equips writers to navigate the spectrum of publishing options and align their choices with their personal definition of success. Indie authors retain full creative control and reap the royalties of all their hard work writing and promoting a bookâbut not everyone is cut out to be the boss of their own publishing house. Meanwhile, many authors are driven to achieve validation and an upfront advance from a traditional publisher, but a trad deal does not guarantee a happily-ever-after.
This presentation provides an overview of the pros and cons of traditional and indie publishing and addresses the skillsets and goals that are best suited to each.
- Authorpreneurship: Why every author must embrace this mindset, regardless of their publishing path.
- The Bs of Traditional Publishing: From âbragging rightsâ to brick-and-mortar bookstore distribution, the pros and cons of working with a traditional publisher.
- The Cs of Indie Publishing: Creativity, control, and the practical benefits of managing your own intellectual property.
Weâll also delve into the process of indie publishing ebooks, print, and audio, giving participants insight into what it takes to become an indie author-publisher:
- Understanding Ebook Publishing:Â The essentials of ebook publishing, from formatting the manuscript to creating visually appealing covers, and the popular ebook platforms and distribution channels
- Print Publishing Unveiled:Â The steps involved in turning your manuscript into a tangible book, including print-on-demand options
- Venturing into Audio Publishing:Â How indie authors can capitalize on the growing demand for audiobooks and how the production process works, including working with narrators, audio production funding options, and distribution platforms for audio
From aspiring authors deciding on their first steps to experienced authors reevaluating their publishing strategies, this seminar provides actionable insights and practical takeaways to empower writersâ publishing decisions.
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Meet the instructor

Matty Dalrymple
Matty Dalrymple educates and advocates for writers as The Indy Author. She is the host and producer of hundreds of episodes of The Indy Author Podcast and has spoken on topics related to writing and publishing at events such as the Writerâs Digest annual conference, the Alliance of Independent Authorsâ SelfPubCon, Author Nation, Authors Guild webinars, International Thriller Writersâ CraftFest, and many more. She writes nonfiction books for writers, and her articles have appeared in Writerâs Digest magazine, Indie Author Magazine, and ALLiâs The Indie Author magazine. She serves as ALLiâs Campaigns Manager. Learn more at https://www.theindyauthor.com/
Matty is also the author of the Lizzy Ballard Thrillers, beginning with ROCK PAPER SCISSORS; the Ann Kinnear Suspense Novels, beginning with THE SENSE OF DEATH; and the Ann Kinnear Suspense Shorts. She is a member of International Thriller Writers and Sisters in Crime. Learn more at https://www.mattydalrymple.com/
She is the principal at William Kingsfield Publishers. William Kingsfield was the pen name of Matty's father, T. W. Dalrymple, who inspired her love of writing.
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